Heads, You Win!: How the Best Companies Think--and How You Can Use Their Examples to Develop Critical Thinking Within Your Own Organization

New Coke. The Walt Disney Company's aborted theme park near the Manassas battlefield. AT&T's acquisition of NCR Corp. Were these merely the gaffes of individual decision makers, or do they represent larger, organizational deficiencies in critical thinking?
How confident are you in the collective brainpower of your organization?
The most crucial task facing any business leader in today's brutally competitive economy is to sharpen his or her organization's ability to effectively solve probl...