Movers and Shakers: Women Making Waves in Spirits, Beer & Wine

by Hope Ewing, Natalka Burian (Foreword by)

Overview

"It’s a collection of industry advice and tips, it’s a beverage history lesson, and it’s a proudly feminist look at the professional challenges women face. It also includes useful, inspiring personal anecdotes on how these women built their careers, overcame obstacles and continue to fight them—with ideas on how to grow a more inclusive industry, to boot. This isn’t just a cocktail book, it’s a call to action."—Time Out

In her travels across the country, Hope Ewing discovers how women are paving the way and creating a more inclusive and sustainable world full of delicious drinks.


A veteran bartender, Ewing had grown impatient with the surprisingly outdated perceptions of women in the alcohol industry. Entrepreneurial and ambitious, often the first in their fields, the women she knew in the business were leaders, mentors, and trailblazers. In Movers and Shakers, Ewing seeks them out, to share their stories as well as valuable business advice and insight into a constantly evolving industry.

Product Details

ISBN-13:	9781944700645
Publisher:	The Unnamed Press
Publication date:	10/09/2018
Product dimensions:	5.80(w) x 8.30(h) x 1.00(d)

About the Author

Hope Ewing grew up in a haunted house surrounded by forest and sheep pastures in western New York State. After a decade raising money for New York City arts organizations, she received an MFA in creative writing from Columbia University and promptly moved to Los Angeles, where she finally became serious about bartending. Combining the twin passions of writing and drinking, she seeks to illuminate how intoxication and culture intersect, for better and for worse. Her work appears in PUNCH, Serious Eats, and other fine publications. She lives in LA with her partner and step-chihuahua, and her favorite drink is all of them.

Table of Contents

Introduction

Part I: From Ground to Glass

I. Terroir
A. Chapter 1: Women of the Vine
1. Deborah Brenner, Women of the Vine and Spirits
2. Arianna Occhipinti,
3. Martha Stouman,
4. Alice Feiring; Saving the world from “Parkerization”
5. Talia Baiocchi, PUNCH, Ten Speed Press

B. Chapter 2: Mezcaleras and Madrinas
1. Misty Kalkofen; Del Maguey
2. Yola Jimenez, Gina Aglietti, and Lykke Li; Yola Mezcal
3. Bricia Lopez; “Official Mezcalera of Los Angeles”
4. Cecilia Rios Murrieta; La Niña del Mezcal
5. Bertha González Nieves; Casa Dragones Tequila
6. Graciela González; El Mayor Tequila
7. Emma Jansen, Sarah Bowen, Chantal Martineau; educators and agave activists.

II. Fermentation
A. Chapter 3: Beyond “Lady Brewers”
1. Teri Fahrendorf; Pink Boots Society
2. Carol Stoudt; Stoudt’s Brewing Company
3. Laura Ulrich; Stone Brewing R&D lab
4. Rachel Akin; Benchmark Brewing
5. Lynne Weaver and Alexandra Nowell, Three Weavers Brewing

III. Distillation
A. Chapter 4: Spirits with a Sense of Place
1. Karen Hoskins, Montanya Rum, Colorado
2. Melissa Katrincic, Durham, NC
3. Allison Parc, Brenne Whisky, Cognac

B. Chapter 5: The Art of the Blend
1. Joy Spence, Appleton Estate Rum
2. Rachel Barrie, Master Scotch Whisky Blende

Part II: Shake It

A) Chapter 6: Speed Rack
1. Ivy Mix, Lynnette Marrero and the women-only bartending competition

B) Chapter 7: The New York School
1. Audrey Saunders
2. Julie Reiner
3. Aisha Sharpe
4. Jillian Vose
5. Lucinda Sharpe

C) Chapter 8: The Craft Movement Spreads
1. Cari Hah, self-made in a town of legacies [Interview Complete]
2. Natasha Bahrami, spreading your joy [Interview complete, profile written]
3. Franky Marshall, the world over [Interview postponed, need to reschedule]

D) Chapter 9: What Comes Next?
1. Alternative Paths
A) Kitty Amann; yoga for bartenders
B) Jules Aron, Zen and Tonic
2. Bloggers, Authors, and Experts
A) Heather Greene, Spirits Somm
B) Madeleine Puckette, Wine Folly
C) Georgette Moger Petraske
D) Francine Cohen

Part III: Giving Back and Going Forward

I. Chapter 10: The Festival Circuit
A) Tales of the Cocktail, a brief history & an experience
B) We need to talk about the Tuennermanns
C) San Antonio Cocktail Fest

II. Chapter 11: Charitable Organizations
A) LUPEC
B) The Toast Club
C) Professional Orgs
D) Other

Conclusion: All Genders Welcome, Misfits and Geniuses Need Apply
Role models revisited—male allies and mentors, the winding path to an alcohol career, how this models for other industries

Editorial Reviews

"Women have been involved in making alcoholic beverages from the beginning, and Ewing showcases their many roles, including bartender, winemaker, marketer, and, CEO...Will have strong appeal to those interested in women’s work as well as the history and people in the beer, wine, spirit, and bar industries." —Library Journal, *Starred Review*

From the Publisher

★ 09/01/2018
Following in the footsteps of Fred Minnick's Whiskey Women, this first book from Ewing, a veteran bartender and writer for publications including Punch and Serious Eats, asks what it's like to be a woman in the American alcohol industry. Women have been involved in making alcoholic beverages from the beginning, and Ewing showcases their many roles, including bartender, winemaker, marketer, and, CEO. She looks at women working in the beer, wine, spirit, and bar industries as well as beverage writers. Interviewees include writer Alice Feiring, Master Blender Joy Spence, and gin maker Melissa Katrincic. These conversations make it clear that women face many challenges in the industry, including discrimination and being taken less seriously, highlighting their perspective as leaders in organic beverages and expanding advertising to focus on new markets. VERDICT Will have strong appeal to those interested in women's work as well as the history and people in the beer, wine, spirit, and bar industries.—Ginny Wolter, Toledo Lucas Cty. P.L.

Library Journal