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New Ideas About New Ideas: Insights On Creativity From The World's Leading Innovators

By Shira P White, G. Patton Wright
Paperback
$21.99
By Shira P White, G. Patton Wright
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New Ideas About New Ideas introduces us to a dynamic, eclectic collection of creators, whose far-out and far-reaching experiments are changing the world. Drawing from interviews with dozens of mavericks such as contemporary artist Jeff Koons, technology oracle Nathan Myrhvold, celebrated physicist Brian Greene, and biotech visionary Henri Termeer, Shira White explores the exhilarating process of generating new ideas and bringing them successfully to fruition. Blending important concepts fro...

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