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Was it the water or the quality hops? The deep-rooted appreciation of saloon culture? How did Portland, Oregon, become one of the nation's leaders in craft beer cultivation and consumption, with more than fifty breweries in the city limits? Beer writer and historian Pete Dunlop traces the story of Rose City brewing from frontier saloons, through the uncomfortable yoke of temperance and Prohibition, to the hard-fought Brewpub Bill and the smashing success of the Oregon Brewers Festival. Meet the industry leaders in pursuit of great beer--Henry Weinhard, McMenamins, Bridgeport, Portland Brewing, Widmer and more--and top it off with a selection of trivia and local lore. Bringing together interviews and archival materials, Dunlop crafts a lively and engaging history of Portland's road to Beervana.
About the Author
Pete Dunlop has been enjoying Oregon craft beers since 1989. Before arriving in Portland, he earned a MA in History at Washington State University. Since coming to the Portland area, Pete has taught high school journalism and worked in marketing communications for several organizations. Visit the companion blog at BeervanaBuzz.com. Angelo De Ieso is the founder of BrewPublic.com. He has been a correspondent for the Portland Tribune's Guest on Tap column and LivePDX.com, and has been featured in publications such as Beer Northwest and PDX Magazine.
Table of Contents
Foreword Angelo De Ieso 7
Chapter 1 Beginnings: Weinhard's Beachhead 21
Chapter 2 Wrong Way: Road to Prohibition 34
Chapter 3 Prohibition: An Unwanted Disaster 41
Chapter 4 Repeal: Happy Days Are Here Again 52
Chapter 5 Long Shadow: Blitz-Weinhard's Decline and Legacy 62
Chapter 6 Changing Times: The Origins of Craft 73
Chapter 7 Crucial Element: The Brewpub Revolution 87
Chapter 8 Building Beervana: Craft Beer Goes Mainstream 103
Epilogue. Why Portland? 119
Appendix I SB 813 (Brewpub Bill) 125
Appendix II Beerology 129
About the Author 144