Shikake: The Japanese Art of Shaping Behavior Through Design

The Life-Changing Magic of Tidying Up meets Nudge in this irresistible design method from Japan.

We are living in a time when behavioral change is necessary for our health and survival. Yet we find it exceedingly difficult to transform our own habits, let alone those of other people. Enter Naohiro Matsumura, whose powerful new design method is as astonishingly simple in its logic as it is sophisticated in its psychology. It allows any of us—from UX designers and marketers to concerned citize...