The Beauty Insider: Effortless Skincare and Beauty Advice that Works

by Alison Young

Overview

Decoding effortless beauty to look your best, beautiful self, from the UK’s most trusted expert and QVC’s Beauty Insider Alison Young.

Trusted and award-winning beauty expert Alison Young has worked in the industry for over 35 years. She has pretty much tried every beauty product on the market so you don’t have to - and she knows what works and what doesn't. Her no-nonsense approach cuts through the spin, through the hard sell and tells it how it is. Whether you want to look fresher or younger, need advice on brows, haircare or nails, or simply struggle with skin issues such as dry skin, oily skin or a more serious skin condition – Alison has the answer. With this book and Alison’s insider knowledge you will never waste money on beauty products again; instead, you will be able to look and feel your best self at every age. Chapters include:

- 5 beauty techniques to start making a difference today
- Ingredients matter
- When to spend and when to save
- Feeling good about your hair everyday
- The 10 must-haves every woman needs
- What is your nail type?
- Love your feet
- All about brows

Whatever your skin type, budget or stage of life Alison will give you the knowledge and confidence to create a beauty regime that works for you.

Product Details

ISBN-13:	9781785043420
Publisher:	Penguin Random House UK
Publication date:	06/01/2021
Pages:	288
Product dimensions:	5.43(w) x 8.03(h) x 1.30(d)

About the Author

Alison Young is a beauty powerhouse. Described by the Daily Mail as ‘The Most Powerful Woman in British Beauty’ and a ‘legend and the best sales person in the industry’ by Per Neuman, Alison recently won an ‘Amazing Woman’ Award from Woman & Home for her contribution to business. She is hugely respected and trusted by brand owners, CEOs, PRs, marketeers and, most importantly, her core fan base of real women at home. During her 30 years’ industry experience, Alison trained as a beauty therapist, counting A-listers and Royalty among her clientele, before becoming the UK’s youngest ever Head of Training at Clarins. She then worked extensively training and consulting until, head hunted by QVC, she was tasked with sourcing and bringing brands to the fledgling channel. Alison’s expert eye and expertise helped turn brands such as Molton Brown and Liz Earle into household names. She was also responsible for nurturing smaller, more ‘niche’ brands like Elemis to their huge success today. www.alisonyoungbeauty.com / @aliyoungbeauty

Table of Contents

Introduction 1

Tell me what's great about you! 8

Insider secrets of the beauty industry 14

How to shop (and not drop!) 19

Shop your cabinet 27

Skin 31

Skin types 35

Skin conditions 44

Back to basics 49

Eyes right 72

Why techniques and tools matter as much as products… 81

Skin S.O.S. 93

Ingredients matter 114

For men only 130

Ask Alison: skincareQ&A 134

A word about 'tweakments' 144

Wake Up to Make-Up 146

The make-up toybox 151

Ace of bases 154

The art of concealment 165

Blushing beauty 169

Lip tips 178

It's all about the brow 189

Bright eyes 200

Ask Alison: make-up Q&A 210

Hair 214

The ages and stages of hair 220

Finding your perfect haircare 228

Love your scalp 234

Ask Alison: hair Q&A 239

Love Your Body 248

Body basics 252

Beautiful hands 266

Putting your best foot forwards 274

Ask Alison: body matters Q&A 278

The Golden Rules 284

The natural tan 288

The ultimate fake tan 294

Ask Alison: suncare G&A 300

Beauty and Beyond 304

Banish the 'd' word 308

Get your beauty sleep 320

Move it! 329

Mindfulness and meditation 331

Ask Alison: self-care Q&A 333

The feel-good factor 336

A last word 338

Thanks 339

Index 340