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Transitioning Media in a Post COVID World: Digital Transformation, Immersive Technologies, and Consumer Behavior

Paperback
$199.99
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This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analy...