Wisdom, Inc.: 30 Business Virtues That Turn Ordinary People into Extraordinary Leaders

Persistent, honest, resourceful, creative -- these adjectives begin to define the qualities of a great business leader. Along with the 26 other virtues enumerated in Wisdom, Inc., they are the fundamentals behind a business strategy that works, but they often get lost beneath passing fads and the color of one's parachute. Seth Godin's simple, highly readable...