Writing to Be Understood: What Works and Why

Have you ever wondered what makes your favorite nonfiction books so compelling, understandable, or enjoyable to read? Those works connect with you, as a reader. This book will help you recognize and apply the methods of your favorite writers to your own writing.

Writing To Be Understood is the thinking writer's guide to effective nonfiction writing techniques, such as:

• Using analogies effectively to illustrate unseen concepts
• Appealing to the reader's innate curiosity
• Alternating between a...