From Madison Avenue to Rikers Island: The Making of a Social Entrepreneur
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From Corporate Professional to Passion-Driven Retiree
Mark Goldsmith enjoyed a 35-year career in the cosmetic business, managing household name brands during Madison Avenue's Mad Men heyday. Looking for new challenges in retirement, Goldsmith took his wife's suggestion to volunteer for the Principal for a Day program, specifically asking to be sent to the toughest New York City school available—which turned out to be Horizon Academy at the city's infamous Rikers Island jail.
Goldsmith inst...
Mark Goldsmith enjoyed a 35-year career in the cosmetic business, managing household name brands during Madison Avenue's Mad Men heyday. Looking for new challenges in retirement, Goldsmith took his wife's suggestion to volunteer for the Principal for a Day program, specifically asking to be sent to the toughest New York City school available—which turned out to be Horizon Academy at the city's infamous Rikers Island jail.
Goldsmith inst...


